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We are Marketing Communication professionals dedicated to improving clients digital reputation, influence and presence.

Our Manifesto:

  • 1. We will build business opportunities
  • 2. We will shorten your sales cycle
  • 3. We will improve your win ratio

And we do this through:

  • a. Amplifying your web presence and reputation
  • b. Creating engaging communications
  • c. Communicating through the most appropriate channels

Latest Posts

Convert Trade Show Visitors to Revenue

Companies invest thousands in Trade Shows and Conferences. But despite the sums involved, commercial results are frequently disappointing.

Managers and executives often justify the investment (to shareholders and themselves) with comments such as: ‘we need to be seen at (the event)’ or ‘it is hard to quantify what we get out of the event but I’m sure we cover our costs’.

The reality is that it is perfectly possible to quantify results. And it is perfectly possible to get great returns from your investment in Trade Shows. More…

June 2nd, 2010 / 1 Comment

Build an eMailable database

When it comes to lead generation too many organisations rely on third party lists (or poor quality ‘in-house’ lists).

The results are always disappointing and frequently appalling.

Well designed, updated and administered emailable databases will deliver results well above industry standards. If you are currently experiencing open rates below 15% and ‘click through’ rates lower than 10% then you may wish to read further. More…

May 24th, 2010 / No Comments